Myztro
Industry
What We Did
Brand Strategy, Brand Identity, Visual Development
Residential
Myztro is a part of the Shila at Sawangan development, which is located in Sawangan, Depok. The cluster covers an area of 3.4 hectares of land and has a body of water and creek running along it, which is the central focus of the site plan development strategy.
Having a house that they can be proud of is important for the first home seekers, as it reflects their status and facilitates them in their hustle.
The Visual System
The Bold Cut
We are inspired by the unique characteristics of our audience—Millennials and Generation Z—who strive for it all: a vibrant lifestyle balanced with a focus on well-being. This inspiration is reflected in the design through a contrast of round and sharp edges, seamlessly integrated into every graphic element, from the logo to the layout system. This approach encapsulates their dynamic and multifaceted nature.
